On demand and live broadcast
As retail trends go, broadcasting launches, demonstrations and fun, engaging content online is as fresh as it gets – whether aired live or available on demand.
Thanks to the pandemic, brands were forced to rethink how they were reaching their audiences and what could be done to further connect with them while everyone was forced to stay home.
Experts in omnichannel delivery, we were able to swiftly transition our clients’ physical retail experiences to online, all the while maintaining professionalism and, ultimately, that all important channel of communication.
Whatever the format, these broadcasts enable real-time connection – a chance for customers to interact with product experts and have their burning questions answered, all from the convenience of their device
Our team at Samsung KX, a unique brand space in King’s Cross, London, films, produces, directs and presents live launches and demonstrations available to audiences on the website and on YouTube, offering them unique opportunities to learn about products and speak to the team directly.
Viewers can also join brand communities, where they can chat with like-minded souls and share experiences.